YouTube Formula?

Matt Beck

Well-Known Member
Helllo fellow YTtalkers!

What is the main formula to being successful on YouTube?
Is it luck?
Is it quality?

Let me know your thoughts down below!
 
I don't think it's luck.. But I don't think it's all quality either.
I think what makes a popular YouTube channel is something that is different than everybody else, but still relatable to everyone.
Also I think marketing/getting in touch with the YouTube community and being good at SEO gives channels the chance it needs to get found by viewers!
Do you agree?
 
I think both. But i mean we all have to start from somewhere, even the bigger youtubers had to start small but they had the advantage of starting when youtube just started as well so it made it easier. Now we have soo so many youtubers out there, you have to provide something the others don't. Be yourself, help other youtubers out, make friends, interact with your subscribers & other youtubers :)

Quality over quantity for sure, consistency, learning, growing, & patience is key. There is NO particular right way to get successful on youtube. If all a youtuber wants is fame, the viewer can see that & they might not like it & end up not subbing.
 
Likeability and charisma. I watch videos from a guy who makes over hour long videos which he calls his Weekend Vlogs. He pretty much films himself at his house and parents house doing nothing but eating, gaming, and some tech talk. Sounds boring but he has a lot of personality and is very likeable and his videos get thousands of views within the first 24 hours they are released.
 
You won't have success without quality, luck definitely helps of course but hard work will also do it in the long term.
 
In some cases I say luck can play into it. But I think as time goes on the less likely "luck" becomes a factor. Luck was a factor for people like JennaMarbles and Hannah Hart who started near the dawn of YouTube and had their first video (uploaded as a joke) go somewhat viral. That can still happen but with how many people are trying to jump on the YouTube train, visibility for small or new YouTubers is shrinking. I think quality and strategy are honestly the largest factors that play into success at the current moment. You can have the perfect strategy to post videos but if your content sucks or your videos look like you filmed on a potato, no one is going to take you seriously and stick around.
And if your content is amazing but you do nothing in terms of promotion and marketing your gonig to see no change or growth.

I'm not one to talk since I'm still small, but I can say that since I started taking that understanding to heart, I've seen a huge difference in my engagement and views.
 
There's many factors that come into play when you talk about "YouTube success", it is much more than luck/quality. Although those are major factors, there's so much more to it than that!
 
It's hard to figure out a formula, as the youtube channels that I actually watch and subscribe to are channels that are offering me something that I haven't seen somewhere else. For an example, "Game Theory" is a really interesting show that I enjoy. It's about trying to find what is not already out there and trying to fill that void. It's difficult to figure out though since you can never guess what people want without a lot of money and research at your disposal.
 
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