I didn't know anything about prioritizing comments but now I do. Here is a link that states
Comments you care about move to the top: You’ll see posts at the top of the list from the video’s creator and people in your Google+ Circles as well as really relevant comments and posts from "popular personalities".
I'm a big fan of being able to word filter. It is currently available on your Discussion Tab on your main channel page. I guess it will eventually be made available for comments as well.
As for prioritizing comments, I like that they are going to move more active and influential discussions to the top.
It seems to me that they will be prioritizing the comments section for each individual user so that it is a personal experience. It will show people in your circles who you are more likely to want to see what they had to say.
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