SlateScore™--what's yours?

[babyteeth4]

I noticed in the top channel list on Tubefilter that there's something called the "Slate Score". I looked at the OpenSlate site and you have to sign up for a trial to get any information. It doesn't say what the fee is and I hate to get pestered by a sales person for trying it.

Here's how the site defined SlateScore™ :
By focusing on video and channel level data about engagement, consistency, momentum and influence, SlateScore™ ranks the value of video content to advertisers.
Our primary quality metric, the SlateScore, is calculated using data from YouTube, social media networks and other distributors. Data about how well a channel engages and builds their audience is ingested daily and analyzed over time. The score is on a scale of 1 - 1000 with higher being better. The average SlateScore is typically just below 300 and any score over 600 is in the top 5% of all measured channels (more than 220,000 total).

Has anyone here ever looked into this and is there any way of finding out what your channel's SlateScore is? I'd be curious to know, this is essentially a ranking system that advertisers would use to determine how valuable your channel really is. Knowing this, and where your channel ranks, would give you some leverage when seeking sponsorships, I would imagine.

Maybe @markkaz @Wreckless Eating @Video Cranker @uberdanger have some ideas? Or anyone else who has experience with sponsors?

 

[Video Cranker]

I'm not familiar with it but a lot of these sites/apps request access to your YouTube channel data and I just don't give that kind of access. Fame Bit and some of those other branding sites do the same thing. Nawt gawna happen. I don't for sure if SlateScore does that but it seems that's how these kinds of apps get their data to rank you.

 

[markkaz]

I signed up for a trial account a year ago but I don't recall ever doing anything with it.

 

[babyteeth4]

Thanks guys! I would be leery about giving certain channel information but I thought sites like Social Blade just ripped it from YouTube somehow.

 

[Video Cranker]

I did a trial sign up and they don't require access to your channel analytics, so that's cool! I checked out rankings, I'm not sure how it all works, but all three of us were in the 500's (me, babyteeth4, and racegrooves). Babyteeth4 was 541, Racegrooves 538, and ours was at 511. I don't really know what that means though, but higher is better!

 

[babyteeth4]

I did a trial sign up and they don't require access to your channel analytics, so that's cool! I checked out rankings, I'm not sure how it all works, but all three of us were in the 500's (me, babyteeth4, and racegrooves). Babyteeth4 was 541, Racegrooves 538, and ours was at 511. I don't really know what that means though, but higher is better!

Thanks man! I'm a little surprised at the results, they seem inverted, but I'll take it!

 

[markkaz]

These sites have their own methods to determine rankings. The factor in social shares, comments, likes, views, and even how many people have your channel on their Recommended Channels list.

 

[Video Cranker]

The engagement rate on our videos is not really high, and I think I know the reasons. The biggest is that we make more 'movies' kind of stuff, or when we do unboxings or races, it's primarily to music, so the connection to Gabe and Garrett on a highly interactive level is not really there. I'm okay with that though. Our views are really strong (that site was showing our average views per video was over 700,000). Also we have a lot of really young kids, as in 2-5, so it would be their parents commenting for the most part. But I know brands do like highly engaged 'fans', so for 2015 I'm deciding whether to 'open up' Gabe and Garrett's personality and talking without being scripted or to music, like during our unboxings or vacations. As of now even our vacations are just to music, but if I have them narrate it as we go along, that's where you get the high comment/likes ratios vs. views. But I'm not 100% sure I want that because I do like a bit of a distance due to their ages. Also as for rankings on suggested videos, if someone wants to watch a video Grand Cayman island who came across it from a search or related video and are interested in the islands, do they really want it to be more about 2 kids chatting away that they don't even know or really care about, or do they just want to see the islands shot in a way that is better universal viewing experience. I'm still not sure, ha! Maybe I'll do both. We're headed to St. Lucia today, woo hoo![DOUBLEPOST=1420836919,1420823141][/DOUBLEPOST]Not sure how OpenSlate calculates their numbers because I was curious about the math, they're saying I average 700,000+ views per video, but when I take 321 million views divided by our 121 uploads, that's an average of over 2.5 million views per video? I have no idea.

 

[uberdanger]

I noticed in the top channel list on Tubefilter that there's something called the "Slate Score". I looked at the OpenSlate site and you have to sign up for a trial to get any information. It doesn't say what the fee is and I hate to get pestered by a sales person for trying it.

Here's how the site defined SlateScore™ :
By focusing on video and channel level data about engagement, consistency, momentum and influence, SlateScore™ ranks the value of video content to advertisers.
Our primary quality metric, the SlateScore, is calculated using data from YouTube, social media networks and other distributors. Data about how well a channel engages and builds their audience is ingested daily and analyzed over time. The score is on a scale of 1 - 1000 with higher being better. The average SlateScore is typically just below 300 and any score over 600 is in the top 5% of all measured channels (more than 220,000 total).

Has anyone here ever looked into this and is there any way of finding out what your channel's SlateScore is? I'd be curious to know, this is essentially a ranking system that advertisers would use to determine how valuable your channel really is. Knowing this, and where your channel ranks, would give you some leverage when seeking sponsorships, I would imagine.

Maybe @markkaz @Wreckless Eating @Video Cranker @uberdanger have some ideas? Or anyone else who has experience with sponsors?

My only impression is what you just told me, it sounds awful IMO too many variables

 

[babyteeth4]

The engagement rate on our videos is not really high, and I think I know the reasons. The biggest is that we make more 'movies' kind of stuff, or when we do unboxings or races, it's primarily to music, so the connection to Gabe and Garrett on a highly interactive level is not really there. I'm okay with that though. Our views are really strong (that site was showing our average views per video was over 700,000). Also we have a lot of really young kids, as in 2-5, so it would be their parents commenting for the most part. But I know brands do like highly engaged 'fans', so for 2015 I'm deciding whether to 'open up' Gabe and Garrett's personality and talking without being scripted or to music, like during our unboxings or vacations. As of now even our vacations are just to music, but if I have them narrate it as we go along, that's where you get the high comment/likes ratios vs. views. But I'm not 100% sure I want that because I do like a bit of a distance due to their ages. Also as for rankings on suggested videos, if someone wants to watch a video Grand Cayman island who came across it from a search or related video and are interested in the islands, do they really want it to be more about 2 kids chatting away that they don't even know or really care about, or do they just want to see the islands shot in a way that is better universal viewing experience. I'm still not sure, ha! Maybe I'll do both. We're headed to St. Lucia today, woo hoo![DOUBLEPOST=1420836919,1420823141][/DOUBLEPOST]Not sure how OpenSlate calculates their numbers because I was curious about the math, they're saying I average 700,000+ views per video, but when I take 321 million views divided by our 121 uploads, that's an average of over 2.5 million views per video? I have no idea.

Another factor to consider with having the boys verbalize more is whether the international audience (non-English speaking) will engage, I think you should be fine as long as the visuals are kept strong and interesting as they have been. Our show is just two talking heads at a desk for the most part, so I am always trying to find ways to make things more visually appealing but having the girls effectively communicating at the same time. It's not always as easy as it looks!