New Branding - Honest Opinions?

So I've been working on this for a few days.. Now on a normal clients order, this wouldn't take that long. But I spent 99% of my time experimenting with the colours. I'd tried variations of blue, green, yellow, orange and red. And finally, I decided to go with purple.

Now I've never really used purple before. So it was interesting to play around with it for a while. This probably won't be the final design, as I'm working on a fairly time consuming final piece that's going to be up in a week or so (stupid custom letters).

So yeah! Can you guys just give me honest feedback on it and tell me what you think? :)
channels4_banner_hd.jpg


You can also see the new avatar as I'm using it currently here. :P
 
I love the contouring/embossing you did with the letters. That's class!

I like the color scheme, good choice in contrasting colors.
 
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