Facebook video monetization?

lonrot

lonrot

Active Member
Facebook is making a move to partner with content creators and monetize videos with split revenue, just like Youtube. There are articles online about this since June 2015 but they are lacking on details.

Does anyone know when or how this is going to happen? It's quite surprising they haven't done this in years.

Article:
fortune.com/2015/07/01/facebook-video-monetization/
 
Yes, right now it's by invitation only. Their inviting in specific "networks". That doesn't necessarily mean their inviting in only MCN's but rather groups of channels that are affiliated. When I last heard something they'd invited in 8 groups. It's in beta right now and should be rolled out in 2016.

I'll preface the previous comments with saying that I heard this through the grapevine, not from someone at Facebook.
 
Interesting. Probably a good thing for producers. But facebook will likely only look after the top 10%.

An alternative to youtube would be good for creators in the sense it could drive up the CPM??
 
Kirgle said:
n alternative to youtube would be good for creators in the sense it could drive up the CPM??
Click to expand...
Maybe. I tend to think that increased competition/platforms will drive down the CPM. That said if you're on multiple platforms you'll be receiving more views (one would hope). I tend to think this won't really help people make more money it will just diversify your income source.

Based on who I know has been invited so far it's certainly favoring big production shops at the moment.
 
Your link doesnt work. But i am 100% going to join this if it happens. Ive been wondering how people get paid on facebook but didnt want to put the work in to find out. This makes it so much easier.
 
YouTuber1978 said:
Maybe. I tend to think that increased competition/platforms will drive down the CPM. That said if you're on multiple platforms you'll be receiving more views (one would hope). I tend to think this won't really help people make more money it will just diversify your income source.

Based on who I know has been invited so far it's certainly favoring big production shops at the moment.
Click to expand...

The crux is youtube is owned by a multi national company. It advertises heavily through the site and makes s***e loads of money.

The site lives of constant new content, but heres the catch, the company provides non of the content itself. It is solely relying on the free pload of content from the public. We provide the content freely it advertises from that and in return you get a small cut to keep you motivated.

Facebook also does this exact same thing. You go onto facebook to look at other peoples status's. we post them freely but Facebook advertises down the side. They can drive alot of new 'viral' traffic to there site and monitize it by stealing youtube platform.

Both companies need content providers. If FB offers a better return than YT, then YT will lose some providers and vice versa. Therefore giving the people a better "cut" keeps them coming back.
 
Facebook has been talking about monetization for years and hasn't introduced any kind of good system for creators earnings and their copyrights.
 
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