I just now learned about an Influencer agency called "Viral Nation" (https://www.viralnation.com/). I learned about them through this article:
"How and why do influencers make so much money? The head of an influencer agency explains."
(https://www.vox.com/the-goods/2018/...ing-social-media-engagement-instagram-youtube)
Apparently, the agency works with connecting social media influnecers with brands wanting to promote a product or service. The above interview/article mentions working with "micro-influencers" which he defines as, "someone that has 10,000 to 50,000 followers," as well as mentions something called "nanoinfluencers," which he defines as, "people with smaller followings." And he also mentions working with influencers with much bigger social media followings. I guess that means they work with pretty much everyone?
Anyway, the "Viral Nation" website has an application page for both brands wanting to advertise, and social media influencers who want to join the network. I thought it looked interesting, and his interview was neat to read (his $ amount for smaller influencers like me seemed too ambitious, imo), but I was wondering if anyone on YTtalk has heard of them or worked with them before? If you have, what was your experience? What's the application process like?
From the interview, it sounds like they have worked with some really huge YouTubers, so I thought it seemed kind of strange that he mentioned also working with much smaller YouTubers -- I think that's pretty rare nowadays. I need to read and look into their website more, but I thought I'd see what you guys think, too!
"How and why do influencers make so much money? The head of an influencer agency explains."
(https://www.vox.com/the-goods/2018/...ing-social-media-engagement-instagram-youtube)
Apparently, the agency works with connecting social media influnecers with brands wanting to promote a product or service. The above interview/article mentions working with "micro-influencers" which he defines as, "someone that has 10,000 to 50,000 followers," as well as mentions something called "nanoinfluencers," which he defines as, "people with smaller followings." And he also mentions working with influencers with much bigger social media followings. I guess that means they work with pretty much everyone?

Anyway, the "Viral Nation" website has an application page for both brands wanting to advertise, and social media influencers who want to join the network. I thought it looked interesting, and his interview was neat to read (his $ amount for smaller influencers like me seemed too ambitious, imo), but I was wondering if anyone on YTtalk has heard of them or worked with them before? If you have, what was your experience? What's the application process like?

From the interview, it sounds like they have worked with some really huge YouTubers, so I thought it seemed kind of strange that he mentioned also working with much smaller YouTubers -- I think that's pretty rare nowadays. I need to read and look into their website more, but I thought I'd see what you guys think, too!