YouTube gaming app will be cancelled in 2019

[Crown]

YouTube is putting its standalone gaming app out to pasture. YouTube Gaming, which the platform launched as a specialized destination for gaming creators and viewers in 2015, is officially being retired in March 2019. And while the app will be no more, it will be replaced by a new landing page for desktop users: youtube.com/gaming.

On the new hub — already live and still called ‘Gaming’ — YouTube brings together live streams and video content from popular creators and up-and-coming gamers alike. It will also spotlight newer creators each week with its ‘On The Rise’ feature. YouTube is trying to use the new landing page and associated features to boost creators’ visibility in a way the Gaming app did not, as Ryan Wyatt, YouTube’s head of gaming, told Polygon.

“The problem is, if you didn’t have the app, or you weren’t using the gaming hub to kind of like discover this content, creators weren’t as discoverable,” Wyatt said. “So many of these users are just using YouTube and the regular YouTube experience. You’d have some people that funneled through into the gaming app, or the gaming destination, but we were finding we still weren’t touching many people daily.”

The new landing page provides a mix of personalized recommendations and top content, with ‘On The Rise’ intended to push less-viewed content and creators to the fore as well. Users who visit will be able to see which games are currently getting the most hype (at the moment, it’s unsurprisingly Fortnite), which livestreams are trending, and what gaming-specific videos are trending. The lower half of the platform is full of videos curated based on the user’s YouTube viewing history.


Rest of article: https://www.tubefilter.com/2018/09/18/youtube-gaming-app-shutdown-new-hub/

Other source: https://www.polygon.com/2018/9/18/17870612/youtube-gaming-hub-app-ninja-markiplier-ryan-wyatt

Links: https://www.youtube.com/gaming


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Thoughts ?

 

[iron]

Not surprised, it's a failure. Since 2017 youtube doesn't care about youtube gaming, they demonetized a lot of professionnel gamers. They only promote fortnite and stupid people (pornstar, screaming teens, etc). Many gamers and e-sport are now on twitch.

 

[Courtney Candice]

To be honest I didn’t even know about this app, but it doesn’t really surprise I feel like gaming isn’t really that big on YouTube anymore if people want to watch gaming videos they go over to twitch.

 

[daniel burgio]

They listened to my feedback in their survey! JK. But I wonder just how far reaching their attempts at helping smaller Youtubers will be. I'm glad they are trying something though, even if it might not have super far of a reach.

 

[MarkRodriguez2012]

Well that fuckin' sucks. That's like the easiest way to do some gaming videos of phone app games directly from your phone. I guess I'll have to be sure to save up some TMNT Legends videos before the gaming app is gone for good.