Logan Paul and his brother are from the same state I live in, Ohio. He became a huge influencer, and people looked up to him, one day while vlogging in Japan in the Aokigahara forest (suicide forest), Logan and his friends stumbled upon what they "thought" was a fake dead body hanging from a tree, they went to go look, it was real, Logan and his friends made light of the situation they were laughing and it was just all in poor taste. He actually uploaded the video to YouTube, it got taken down FAST. Since this time Logan had stopped making videos for awhile, and only recently started up again making quite a few apology videos, and even doing an interview with Casey Neistat. Everyone feels Logan brought shame on to what it means to be a YouTuber and KSI challenged him to a fight to "punish" him for it, and Logan accepted it because he wants to "redeem" himself. It's all stupid, but yeah, that's pretty much it....